Schwarzkopf Professional Introduces First of its Kind BC Volume Boost Refresher
Mumbai: Schwarzkopf Professional India, a global leader in professional hair care, has introduced first of its kind Schwarzkopf Professional Volume Boost Refresher, a refreshing spray to boost the body of fine and weak hair. The Volume Boost Refresher lifts the roots, adding volume and style to hair. A silicone-free spray that works at the cellular level to restore hair structure and makes hair look fuller.
The Volume Boost Refresher is a water-free, volumising, care complex which combines fine rice starch with a cleansing alcohol that can be applied in an incredibly fine, even layer. After application, the alcohol evaporates, and leaves the hair clean, whilst the rice starch reinvigorates volume by boosting the distance between single strands without residue build-up, even after repeated usage. Lightweight cationic care polymers improve manageability and prevent static.
The BC Volume Boost Range includes BC Volume Boost Shampoo and BC Volume Boost Refresher. The BC Volume Boost Shampoo adds more volume to limp locks. This shampoo has a lightweight formulation that balances the scalp sebum resulting refreshed hair style. Completely silicone-free, the system infuses stability, fullness and hydration into every strand, while lifting roots and refreshing hair between shampoos, for ultimate volume and shine.
Commenting on this new offering, Hair expert and Head – Professional Partnership Services, Schwarzkopf Professional, Henkel Beauty Care India, Mr. Najeeb Ur Rehman said, “We are very happy to launch the Volume Boost Refresher in India, the first of its kind in the category. As the name implies, it is a refreshing spray that leaves your hair immediately volumised and full of texture. The refresher penetrates the hair to provide intense, lightweight hydration and balances the hair’s natural moisture content.”
He adds, “The Volume Boost Refresher is best suitable for fine and weak hair. The spray should be used in short bursts to dry hair, then worked through hair. For added texture one can spray application to the length of the hair.”
The Volume Boost Refresher 100 ml pack is priced at Rs.800 and are available at all Schwarzkopf Professional Exclusive salons.
Schwarzkopf Professional India caters to all new-age hair care needs with a wide range of cutting edge products. These products are specially designed to provide professional hair care solutions. The range comprises of Colour, Form, Care and Finish products that are tailor made to provide complete hair care, and work magic on the tresses.