Wella Professionals introduces System Professional Liquid Hair-A breakthrough in transformative care
System Professional, the prestige hair care brand from Wella Professionals, introduces the new Liquid Hair , a Molecular Hair Refiller that reconstructs the hair fiber at a molecular level , reinforcing the hair for up to 5 washes.
The science behind SP Liquid Hair
The next generation of Liquid Hair contains the renowned RPN (Repair, Protect, Nourish) formula and is infused with New Molecular Hair Restructurer technology with keratin building and essential amino acids blocks to instantly refill the hair cuticle and strengthen lastingly damaged hair.
Liquid Hair was especially developed for sensitized and fragile hair with due to its ability to Reconstruct the hair fiber with selected amino acids which are the building blocks of hair’s keratin.
It provides the hair with more resilience and vitality. It is also perfectly suitable for people With fine damaged hair due to its lightweight formulation.
The SP Alchemy Treatments
These treatments offer tailor made solutions to varying hair needs of women. The service portrays infusing perfection in hair via more than 130+ treatment combinations. The service is a combination of perfect diagnosis, personalised consultation which offers dual benefits in one breakthrough service. The blend of SP’s unique product line results in over 35 dual benefits and 100 personalized solutions for hair needs. Along with these treatments, System Professional also presents the high performance Liquid Hair Treatment
NEW “SPECIALIZED ALCHEMY TREATMENT WITH LIQUID HAIR”
This treatment is especially developed for sensitive and fragile hair. The thermo-activation refills the hair from the inside out and provides high performance through expert application.
Swati Gupta, System Professional India Master Alchemist, says “The new SP Liquid Hair is a molecular hair refiller that strategically replenishes the destroyed amino acids in the hair to ‘refill’ the whole fibre to provide long lasting smoothness”.
Patrick Cameron, System Professional Global Ambassador, believes that “The new SP Liquid hair is a perfect product for people with fine or damaged hair due to its light weight technology. It is infused with a Molecular Hair Refilling Technology based on the essential amino acids that strategically penetrate into the hair to restructure the damaged fiber making your hair appear much smoother and stronger.
About System Professional
System Professional, a brand from Wella Professionals, stands for high-end hair-care products and personalized treatments. It is known as the most advanced Professional hair care brand by taking hair and scalp care to a new level of personalization. SP enables stylists to provide truly personalized solutions for each and every client, empowering them to achieve perfect results – everyday.